Ralph Lauren is worth $7.5 billion, and he got it all because of his fashion sense. In 1970, the first Polo logo was seen in Lauren’s line of women’s suits that was designed in the classic men’s style. Two years later, the famous short sleeve shirt with the Polo emblem appeared, and it soon became a classic. These shirts have been collected by men all over the world ever since. Lauren, on the other hand, has been collecting rare and classic cars. The collection is so unique that it has been featured in the Boston Museum of Fine Arts.


So many fashion houses have adopted certain features for clothing, which later on become their business cards. It seems simple at first sight, but looking into it, we realize that those are the characteristics that make those brands stand out. Examples of such can be the following: black and red lace in Dolce and Gabbana collections, expressive asymmetry in Antonio Berardi clothes and so on.
Everyone knows this guy, and I bet you do, too. He’s one of the international fashion icons. Yves Saint Laurent became popular as a designer who re-designed menswear into feminine, beautiful garments for women. His name is also closely associated with the phenomenon of ‘ready-to-wear’ fashion clothing, ‘power suits’ for women and ‘smoking jackets’ for men.
London designer Mary Quant was not only an iconic fashion design but also the imortal creator of the miniskirt. Mary had an art-school background and had been designing and manufacturing her own clothes since second half of the twentieth century. She was convinced that fashion needed to be affordable to be accessible to the young, she opened her own retail boutique, Bazaar, on the Kings Road in 1955, introducing the “mod” era and the “Chelsea look.”
Chic is characterized by being trendy and fashionable. It is a type of statement to make oneself look smart and striking. Whoever follows this style makes sure to choose well tailored stylish designs that are pretty classy. Strong colors which are not extravagant, comes as a part of the chic style. It is something that relates to being casual in not so casual way. If you are part of this style, your wardrobe is a symbol of style.
"Last year was all about the midi dress, but for A/W 19, it's all about the minidress," says Laura Larbalestier, Group Fashion Buying Director at Harvey Nichols. "We have exciting new launches at Harvey Nichols from Retrofete, Rotate and Giuseppe di Morabito, which all involve impactful looks with mini hemlines." Newbie labels are clearly backing shorter hemlines, but the trend also has the strong support coming in from the industry's sassiest established fashion houses, such as Saint Laurent: Anthony Vaccarello's vision for the French brand was nothing if not a total lesson in getting your legs out.
The 70s fashion style can also easily be referred to as the ‘hippie’ look, where women leave their hair long and straight and add an adorable little flower or stem of flowers to create a natural finish. Their wardrobe will undoubtedly have the classic super-flared jeans and tons of tie-dye tops and accessories, as well as simple white tees to go with their look. Floral patterns are also common in this fashion style and makeup is minimal to maintain a simple and natural appearance.

Preppy girls, often named simply ‘preps’, love to rock a college-inspired wardrobe. Their hangers are lined side to side with girly blouses with matching collared tees as well as a-line skirts and tights. Her hair is almost always amped up with a cute little headband and she usually wears glasses- whether she really needs to or not! This style may appear geeky and slightly luxurious, but the look itself is really not expensive and extravagant at all.
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